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report thumbnailEurope Virtual Tour Software Market

Europe Virtual Tour Software Market Strategic Roadmap: Analysis and Forecasts 2025-2033

Europe Virtual Tour Software Market by Deployment (Cloud, On-premise), by End-user (Real Estate, Education, Tourism & Hospitality, Automotive, Others), by Forecast 2026-2034

Jan 21 2025

Base Year: 2025

120 Pages

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Europe Virtual Tour Software Market Strategic Roadmap: Analysis and Forecasts 2025-2033

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Europe Virtual Tour Software Market Strategic Roadmap: Analysis and Forecasts 2025-2033


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Key Insights

The Europe Virtual Tour Software Marketsize was valued at USD 340.7 USD million in 2023 and is projected to reach USD 847.30 USD million by 2032, exhibiting a CAGR of 13.9 % during the forecast period. Virtualizing pan-European tour software revenue is growing quickly driven by improvements in digital capabilities that the people need. Virtual tour programs enable the production of online, animated tours of real places that allow a user to almost travel virtually to selected destinations. In Europe, this software has various sectors it serves, including tourism real estate, education, cultural heritage preservation, and so forth. Remote presentations become easily accessible to interested persons by the introduction of this mechanism, businesses can market themselves better and interact with their clients more. Major market developments are the penetration of VR and AR for a more realistic experience, the building of mobile systems that are adaptable for tours, and the use of cloud functionality for better access and space.

Europe Virtual Tour Software Market Research Report - Market Overview and Key Insights

Europe Virtual Tour Software Market Market Size (In Million)

25.0M
20.0M
15.0M
10.0M
5.0M
0
12.23 M
2023
14.57 M
2024
17.23 M
2025
20.12 M
2026
23.46 M
2027
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Europe Virtual Tour Software Trends

  • Increasing adoption of virtual reality and augmented reality technologies
  • Growing demand for immersive and interactive experiences
  • Rise of virtual walkthroughs and 360-degree views
Europe Virtual Tour Software Market Market Size and Forecast (2024-2030)

Europe Virtual Tour Software Market Company Market Share

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Driving Forces: What's Propelling the Europe Virtual Tour Software Market

  • Advancements in technology
  • Growing need for interactive marketing tools
  • Increasing customer demand for virtual experiences

Challenges and Restraints in Europe Virtual Tour Software Market

  • **Limited bandwidth and compatibility issues:** Slow or unstable internet connections can hinder the smooth delivery of virtual tours, particularly for high-quality content. Moreover, compatibility issues with different devices and browsers can create access barriers.
  • **Privacy and security concerns:** Virtual tours capture sensitive data, including user interactions and location information. Ensuring the privacy and security of this data is crucial to maintain user trust and comply with data protection regulations.
  • **Skill shortage in the industry:** The creation and implementation of high-quality virtual tours require specialized skills in photography, videography, and software development. A shortage of skilled professionals in these areas can limit the growth of the market.
  • **Emerging technologies:** The rapid advancement of technologies such as augmented reality (AR) and virtual reality (VR) could potentially displace virtual tour software in certain applications. However, interoperability challenges and compatibility issues between different technologies may hinder widespread adoption.
  • **Cost-effective alternatives:** The cost of developing and deploying virtual tour software can be a barrier for many businesses. Alternative solutions, such as static panoramas or interactive maps, may offer more cost-effective options for some use cases.

Emerging Trends in Europe Virtual Tour Software

  • Integration of artificial intelligence (AI) and machine learning (ML)
  • Development of multi-user virtual experiences
  • Integration with other business applications

Growth Catalysts in Europe Virtual Tour Software Industry

  • Government initiatives to promote digital tourism
  • Investment in 5G infrastructure, enabling faster and more reliable internet connectivity
  • Increasing demand for virtual training and education, as learning and development go digital
  • Growing adoption of virtual tours in the real estate sector for property showcasing and remote viewing
  • Rising popularity of immersive technologies such as augmented reality (AR) and virtual reality (VR) in creating engaging virtual tour experiences

Market Segmentation: Europe Virtual Tour Software Analysis

Deployment:

  • Cloud
  • On-premise

End-user:

  • Real Estate
  • Education
  • Tourism & Hospitality
  • Automotive
  • Others

Leading Players in the Europe Virtual Tour Software Market

  • British American Tobacco p.l.c (Bat) (U.K.) 
  • cura 3D GmbH & Co. KG (Germany) 
  • ARVRtech LTD (U.K.) 
  • EyeSpy360 (U.K.) 
  • Floorfy, SL (Spain) 
  • My360 (Spain) 
  • Giraffe360 Limited (U.K.) 
  • Shimadzu Europa GmbH (Germany)
  • Biztour (U.K.) 
  • Thinglink Oy (Finland) 
  • View It 360 (U.K.) 

Significant developments in Europe Virtual Tour Software Sector

  • Acquisitions of smaller companies by larger players
  • Strategic partnerships between technology providers and industry leaders
  • Investment in research and development

Comprehensive Coverage Europe Virtual Tour Software Market Report

  • Market dynamics
  • Competitive landscape
  • Company profiles
  • Growth strategies
  • Future trends

Regional Insight

  • Western Europe
  • Eastern Europe
  • Northern Europe
  • Southern Europe
Europe Virtual Tour Software Market Market Share by Region - Global Geographic Distribution

Europe Virtual Tour Software Market Regional Market Share

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Recent Mergers & Acquision

  • Airbnb's acquisition of 2nd Street
  • Matterport's acquisition of VPiX

Regulation

  • Data protection regulations (GDPR)
  • Privacy laws

Patent Analysis

  • Analysis of patents related to virtual tour software

Analyst Comment

The Europe virtual tour software market is expected to witness significant growth over the forecast period. The increasing adoption of virtual and augmented reality technologies, coupled with the growing demand for immersive experiences, will drive market expansion.

Geographic Coverage of Europe Virtual Tour Software Market

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Europe Virtual Tour Software Market REPORT HIGHLIGHTS

AspectsDetails
Study Period 2020-2034
Base Year 2025
Estimated Year 2026
Forecast Period2026-2034
Historical Period2020-2025
Growth RateCAGR of 13.9 % % from 2020-2034
Segmentation
    • By Deployment
      • Cloud
      • On-premise
    • By End-user
      • Real Estate
      • Education
      • Tourism & Hospitality
      • Automotive
      • Others
  • By Geography

Table of Contents

  1. 1. Introduction
    • 1.1. Research Scope
    • 1.2. Market Segmentation
    • 1.3. Research Methodology
    • 1.4. Definitions and Assumptions
  2. 2. Executive Summary
    • 2.1. Introduction
  3. 3. Market Dynamics
    • 3.1. Introduction
      • 3.2. Market Drivers
        • 3.2.1. Increased Number of Relevant Partnerships and Collaborations to Achieve Advancements in Artificial Intelligence Technology
      • 3.3. Market Restrains
        • 3.3.1. Limited Internet Connectivity Across Untapped Regions to Limit the Market Growth 
      • 3.4. Market Trends
        • 3.4.1. Growing Implementation of Touch-based and Voice-based Infotainment Systems to Increase Adoption of Intelligent Cars
  4. 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  5. 5. Europe Virtual Tour Software Market Analysis, Insights and Forecast, 2020-2032
    • 5.1. Market Analysis, Insights and Forecast - by Deployment
      • 5.1.1. Cloud
      • 5.1.2. On-premise
    • 5.2. Market Analysis, Insights and Forecast - by End-user
      • 5.2.1. Real Estate
      • 5.2.2. Education
      • 5.2.3. Tourism & Hospitality
      • 5.2.4. Automotive
      • 5.2.5. Others
    • 5.3. Market Analysis, Insights and Forecast - by Region
      • 5.3.1.
  6. 6. Competitive Analysis
    • 6.1. Market Share Analysis 2025
      • 6.2. Company Profiles
        • 6.2.1 British American Tobacco p.l.c (Bat) (U.K.)
          • 6.2.1.1. Overview
          • 6.2.1.2. Products
          • 6.2.1.3. SWOT Analysis
          • 6.2.1.4. Recent Developments
          • 6.2.1.5. Financials (Based on Availability)
        • 6.2.2 cura 3D GmbH & Co. KG (Germany)
          • 6.2.2.1. Overview
          • 6.2.2.2. Products
          • 6.2.2.3. SWOT Analysis
          • 6.2.2.4. Recent Developments
          • 6.2.2.5. Financials (Based on Availability)
        • 6.2.3 ARVRtech LTD (U.K.)
          • 6.2.3.1. Overview
          • 6.2.3.2. Products
          • 6.2.3.3. SWOT Analysis
          • 6.2.3.4. Recent Developments
          • 6.2.3.5. Financials (Based on Availability)
        • 6.2.4 EyeSpy360 (U.K.)
          • 6.2.4.1. Overview
          • 6.2.4.2. Products
          • 6.2.4.3. SWOT Analysis
          • 6.2.4.4. Recent Developments
          • 6.2.4.5. Financials (Based on Availability)
        • 6.2.5 Floorfy SL (Spain)
          • 6.2.5.1. Overview
          • 6.2.5.2. Products
          • 6.2.5.3. SWOT Analysis
          • 6.2.5.4. Recent Developments
          • 6.2.5.5. Financials (Based on Availability)
        • 6.2.6 My360 (Spain)
          • 6.2.6.1. Overview
          • 6.2.6.2. Products
          • 6.2.6.3. SWOT Analysis
          • 6.2.6.4. Recent Developments
          • 6.2.6.5. Financials (Based on Availability)
        • 6.2.7 Giraffe360 Limited (U.K.)
          • 6.2.7.1. Overview
          • 6.2.7.2. Products
          • 6.2.7.3. SWOT Analysis
          • 6.2.7.4. Recent Developments
          • 6.2.7.5. Financials (Based on Availability)
        • 6.2.8 Shimadzu Europa GmbH (Germany)
          • 6.2.8.1. Overview
          • 6.2.8.2. Products
          • 6.2.8.3. SWOT Analysis
          • 6.2.8.4. Recent Developments
          • 6.2.8.5. Financials (Based on Availability)
        • 6.2.9 Biztour (U.K.)
          • 6.2.9.1. Overview
          • 6.2.9.2. Products
          • 6.2.9.3. SWOT Analysis
          • 6.2.9.4. Recent Developments
          • 6.2.9.5. Financials (Based on Availability)
        • 6.2.10 Thinglink Oy (Finland)
          • 6.2.10.1. Overview
          • 6.2.10.2. Products
          • 6.2.10.3. SWOT Analysis
          • 6.2.10.4. Recent Developments
          • 6.2.10.5. Financials (Based on Availability)
        • 6.2.11 View It 360 (U.K.)
          • 6.2.11.1. Overview
          • 6.2.11.2. Products
          • 6.2.11.3. SWOT Analysis
          • 6.2.11.4. Recent Developments
          • 6.2.11.5. Financials (Based on Availability)

List of Figures

  1. Figure 1: Europe Virtual Tour Software Market Revenue Breakdown (USD Million, %) by Product 2025 & 2033
  2. Figure 2: Europe Virtual Tour Software Market Share (%) by Company 2025

List of Tables

  1. Table 1: Europe Virtual Tour Software Market Revenue USD Million Forecast, by Deployment 2020 & 2033
  2. Table 2: Europe Virtual Tour Software Market Revenue USD Million Forecast, by End-user 2020 & 2033
  3. Table 3: Europe Virtual Tour Software Market Revenue USD Million Forecast, by Region 2020 & 2033
  4. Table 4: Europe Virtual Tour Software Market Revenue USD Million Forecast, by Deployment 2020 & 2033
  5. Table 5: Europe Virtual Tour Software Market Revenue USD Million Forecast, by End-user 2020 & 2033
  6. Table 6: Europe Virtual Tour Software Market Revenue USD Million Forecast, by Country 2020 & 2033

Methodology

Step 1 - Identification of Relevant Samples Size from Population Database

Step Chart
Bar Chart
Method Chart

Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Approach Chart
Top-down and bottom-up approaches are used to validate the global market size and estimate the market size for manufactures, regional segments, product, and application.

Note*: In applicable scenarios

Step 3 - Data Sources

Primary Research

  • Web Analytics
  • Survey Reports
  • Research Institute
  • Latest Research Reports
  • Opinion Leaders

Secondary Research

  • Annual Reports
  • White Paper
  • Latest Press Release
  • Industry Association
  • Paid Database
  • Investor Presentations
Analyst Chart

Step 4 - Data Triangulation

Involves using different sources of information in order to increase the validity of a study

These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.

Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.

During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence

Additionally, after gathering mixed and scattered data from a wide range of sources, data is triangulated and correlated to come up with estimated figures which are further validated through primary mediums or industry experts, opinion leaders.

Frequently Asked Questions

1. What is the projected Compound Annual Growth Rate (CAGR) of the Europe Virtual Tour Software Market?

The projected CAGR is approximately 13.9 % %.

2. Which companies are prominent players in the Europe Virtual Tour Software Market?

Key companies in the market include British American Tobacco p.l.c (Bat) (U.K.), cura 3D GmbH & Co. KG (Germany), ARVRtech LTD (U.K.), EyeSpy360 (U.K.), Floorfy, SL (Spain), My360 (Spain), Giraffe360 Limited (U.K.), Shimadzu Europa GmbH (Germany), Biztour (U.K.), Thinglink Oy (Finland), View It 360 (U.K.).

3. What are the main segments of the Europe Virtual Tour Software Market?

The market segments include Deployment, End-user.

4. Can you provide details about the market size?

The market size is estimated to be USD 340.7 USD million USD Million as of 2022.

5. What are some drivers contributing to market growth?

Increased Number of Relevant Partnerships and Collaborations to Achieve Advancements in Artificial Intelligence Technology.

6. What are the notable trends driving market growth?

Growing Implementation of Touch-based and Voice-based Infotainment Systems to Increase Adoption of Intelligent Cars.

7. Are there any restraints impacting market growth?

Limited Internet Connectivity Across Untapped Regions to Limit the Market Growth.

8. Can you provide examples of recent developments in the market?

Acquisitions of smaller companies by larger players Strategic partnerships between technology providers and industry leaders Investment in research and development

9. What pricing options are available for accessing the report?

Pricing options include single-user, multi-user, and enterprise licenses priced at USD 2850, USD 3850, and USD 4850 respectively.

10. Is the market size provided in terms of value or volume?

The market size is provided in terms of value, measured in USD Million.

11. Are there any specific market keywords associated with the report?

Yes, the market keyword associated with the report is "Europe Virtual Tour Software Market," which aids in identifying and referencing the specific market segment covered.

12. How do I determine which pricing option suits my needs best?

The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.

13. Are there any additional resources or data provided in the Europe Virtual Tour Software Market report?

While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.

14. How can I stay updated on further developments or reports in the Europe Virtual Tour Software Market?

To stay informed about further developments, trends, and reports in the Europe Virtual Tour Software Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.

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