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report thumbnailWater Purifier Market

Water Purifier Market Decade Long Trends, Analysis and Forecast 2025-2033

Water Purifier Market by Product Type (Point-of-use Filters {Under the Counter Filters, Counter Top Filters, Pitcher Filters, Faucet-mounted Filters, Others}, Point-of-entry Filters), by Category (RO Filters, UV Filters, Gravity Filters, Others), by Application (Residential, Light Commercial), by By Geography (North America) Forecast 2026-2034

Jan 22 2025
Base Year: 2025
216 Pages
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Water Purifier Market Decade Long Trends, Analysis and Forecast 2025-2033

Main Logo

Water Purifier Market Decade Long Trends, Analysis and Forecast 2025-2033

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Key Insights

The Water Purifier Market size was valued at USD 30.62 USD Billion in 2023 and is projected to reach USD 51.13 USD Billion by 2032, exhibiting a CAGR of 7.6 % during the forecast period. Treating water is an operation that considers impurities like compounds, contaminants, solids, and vapours in it. Water purifiers can not only make the water issue disappear but also bring in the added advantage of improving the odour, colour and taste. It does work by decreasing the content of chlorine, soils, and organic and inorganic waste. The aim is to select if a particular water is meant for immediate consumption, cooking, personal hygiene or other uses. Most of the water that runs through the human body has been purified, treated, and disinfected. Moreover, the therapeutic waters can be used for anything other than drinking. They can be medications, manufacturing products, and so forth. Waterborne diseases call for using purifying water filters in the market. Consumers have evolved in their level of understanding of health hazards emanating from dirty water and are demonstrating a growing desire to get reliable water purification devices.

Water Purifier Market Research Report - Market Overview and Key Insights

Water Purifier Market Market Size (In Million)

40.0M
30.0M
20.0M
10.0M
0
20.80 M
2020
22.90 M
2021
25.30 M
2022
27.90 M
2023
30.70 M
2024
33.70 M
2025
36.90 M
2026
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Water Purifier Trends

  • Integration of smart technologies and IoT for remote monitoring and water quality analysis.
  • Growing popularity of under-sink and portable water purifiers.
  • Shift towards sustainable and eco-friendly water purification methods.
Water Purifier Market Market Size and Forecast (2024-2030)

Water Purifier Market Company Market Share

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Driving Forces: What's Propelling the Water Purifier Market

  • Surging Prevalence of Waterborne Illnesses in Developing Nations: The staggering increase in waterborne diseases, particularly in low- and middle-income countries, has heightened the demand for water purification systems.
  • Accelerating Urbanization and Population Surge: The rapid growth of urban populations has strained water supplies and infrastructure, leading to increased demand for water purifiers to ensure access to clean water.
  • Enforced Government Regulations: Governments worldwide are implementing stringent regulations that mandate the use of water purification systems in households and businesses to safeguard public health.
  • Growing Health Awareness and Disposable Income: Consumers are becoming increasingly conscious of the health risks associated with contaminated water and are willing to invest in water purification systems to protect their well-being.
  • Technological Advancements: The development of innovative water purification technologies, such as reverse osmosis and ultraviolet disinfection, has enhanced the efficiency and accessibility of clean water.

Challenges and Restraints in the Water Purifier Market

  • High initial investment and maintenance costs.
  • Dependence on electricity and skilled professionals for installation.
  • Limited availability of clean water sources in rural areas.
  • Environmental concerns associated with water purification processes.

Emerging Trends in Water Purifiers

  • Nanotechnology-based water purification systems.
  • Development of water purifiers with advanced filtration technologies.
  • Integration of artificial intelligence (AI) and machine learning (ML) for water quality monitoring.
  • Growing popularity of subscription-based water purifier services.

Growth Catalysts in the Water Purifier Industry

  • Government initiatives and subsidies for water purification systems.
  • Collaborations between water purifier manufacturers and healthcare organizations.
  • Strategic partnerships with retail and e-commerce platforms.
  • Technological advancements and product innovations.

Market Segmentation: Water Purifier Analysis

Product Type:

  • Point-of-use Filters (Under The Counter Filters, Counter Top Filters, Pitcher Filters, Faucet-mounted Filters, Others)
  • Point-of-entry Filters

Category:

  • RO Filters
  • UV Filters
  • Gravity Filters
  • Others

Application:

  • Residential and Light Commercial
  • Industrial

Leading Players in the Water Purifier Market

  • A. O. Smith Corporation (U.S.)
  • Pentair PLC (U.S.)
  • Unilever PLC (U.K.)
  • LG Electronics (South Korea)
  • The 3M Company (U.S.)
  • Brita LP (U.S.)
  • Culligan International Company (U.S.)
  • Panasonic Corporation (Japan)
  • Helen of Troy Limited (U.S.)
  • Best Water Technology Group (Austria)

Significant Developments in the Water Purifier Sector

  • Acquisition of Culligan International Company by Home Depot in 2021.
  • Launch of the "Smart Connect" water purifier with AI-powered features by Whirlpool Corporation.
  • Collaboration between LG Electronics and ZenWTR to develop a water filtration system for residential use.

Comprehensive Coverage Water Purifier Market Report

Our comprehensive report provides an in-depth analysis of the following aspects:

  • Regional Insights: Detailed market sizing and growth projections for key regions, including North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa.
  • Consumer and Demand Side Analysis: A thorough examination of consumer preferences, purchasing patterns, and market dynamics that influence demand for water purifiers.
  • Import and Export Analysis: An analysis of international trade flows, including import and export data, to identify key trade partners and growth opportunities.
  • Pricing Strategies: A comprehensive review of pricing trends, competitive dynamics, and factors influencing price formation.
  • Segmentation and Market Share: A detailed segmentation of the market based on product type, technology, distribution channel, and end-user industry. Analysis of market share and competitive positioning of key players.

Geographic Coverage of Water Purifier Market

Higher Coverage
Lower Coverage
No Coverage

Water Purifier Market REPORT HIGHLIGHTS

AspectsDetails
Study Period 2020-2034
Base Year 2025
Estimated Year 2026
Forecast Period2026-2034
Historical Period2020-2025
Growth RateCAGR of 7.6% from 2020-2034
Segmentation
    • By Product Type
      • Point-of-use Filters {Under the Counter Filters
      • Counter Top Filters
      • Pitcher Filters
      • Faucet-mounted Filters
      • Others}
      • Point-of-entry Filters
    • By Category
      • RO Filters
      • UV Filters
      • Gravity Filters
      • Others
    • By Application
      • Residential
      • Light Commercial
  • By Geography
    • By Geography
      • North America

Table of Contents

  1. 1. Introduction
    • 1.1. Research Scope
    • 1.2. Market Segmentation
    • 1.3. Research Methodology
    • 1.4. Definitions and Assumptions
  2. 2. Executive Summary
    • 2.1. Introduction
  3. 3. Market Dynamics
    • 3.1. Introduction
      • 3.2. Market Drivers
        • 3.2.1. Increasing Demand for Eco-Friendly Plastics from Packaging Industry to Propel Market Growth
      • 3.3. Market Restrains
        • 3.3.1. High Maintenance Cost of Filters is a Key Challenge for Market Growth
      • 3.4. Market Trends
        • 3.4.1. Rising Emphasis on Environmentally Sustainable Iron Production to Create New Growth Opportunities
  4. 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  5. 5. Global Water Purifier Market Analysis, Insights and Forecast, 2020-2032
    • 5.1. Market Analysis, Insights and Forecast - by Product Type
      • 5.1.1. Point-of-use Filters {Under the Counter Filters
      • 5.1.2. Counter Top Filters
      • 5.1.3. Pitcher Filters
      • 5.1.4. Faucet-mounted Filters
      • 5.1.5. Others}
      • 5.1.6. Point-of-entry Filters
    • 5.2. Market Analysis, Insights and Forecast - by Category
      • 5.2.1. RO Filters
      • 5.2.2. UV Filters
      • 5.2.3. Gravity Filters
      • 5.2.4. Others
    • 5.3. Market Analysis, Insights and Forecast - by Application
      • 5.3.1. Residential
      • 5.3.2. Light Commercial
    • 5.4. Market Analysis, Insights and Forecast - by Region
      • 5.4.1. By Geography
  6. 6. Competitive Analysis
    • 6.1. Global Market Share Analysis 2025
      • 6.2. Company Profiles
        • 6.2.1 A. O. Smith Corporation (U.S.)
          • 6.2.1.1. Overview
          • 6.2.1.2. Products
          • 6.2.1.3. SWOT Analysis
          • 6.2.1.4. Recent Developments
          • 6.2.1.5. Financials (Based on Availability)
        • 6.2.2 Brita LP (U.S.)
          • 6.2.2.1. Overview
          • 6.2.2.2. Products
          • 6.2.2.3. SWOT Analysis
          • 6.2.2.4. Recent Developments
          • 6.2.2.5. Financials (Based on Availability)
        • 6.2.3 Pentair PLC (U.S.)
          • 6.2.3.1. Overview
          • 6.2.3.2. Products
          • 6.2.3.3. SWOT Analysis
          • 6.2.3.4. Recent Developments
          • 6.2.3.5. Financials (Based on Availability)
        • 6.2.4 Culligan International Company (U.S.)
          • 6.2.4.1. Overview
          • 6.2.4.2. Products
          • 6.2.4.3. SWOT Analysis
          • 6.2.4.4. Recent Developments
          • 6.2.4.5. Financials (Based on Availability)
        • 6.2.5 Unilever PLC (U.K.)
          • 6.2.5.1. Overview
          • 6.2.5.2. Products
          • 6.2.5.3. SWOT Analysis
          • 6.2.5.4. Recent Developments
          • 6.2.5.5. Financials (Based on Availability)
        • 6.2.6 Panasonic Corporation (Japan)
          • 6.2.6.1. Overview
          • 6.2.6.2. Products
          • 6.2.6.3. SWOT Analysis
          • 6.2.6.4. Recent Developments
          • 6.2.6.5. Financials (Based on Availability)
        • 6.2.7 LG Electronics (South Korea)
          • 6.2.7.1. Overview
          • 6.2.7.2. Products
          • 6.2.7.3. SWOT Analysis
          • 6.2.7.4. Recent Developments
          • 6.2.7.5. Financials (Based on Availability)
        • 6.2.8 Helen of Troy Limited (U.S.)
          • 6.2.8.1. Overview
          • 6.2.8.2. Products
          • 6.2.8.3. SWOT Analysis
          • 6.2.8.4. Recent Developments
          • 6.2.8.5. Financials (Based on Availability)
        • 6.2.9 Best Water Technology Group (Austria)
          • 6.2.9.1. Overview
          • 6.2.9.2. Products
          • 6.2.9.3. SWOT Analysis
          • 6.2.9.4. Recent Developments
          • 6.2.9.5. Financials (Based on Availability)
        • 6.2.10 Kent RO Systems Ltd. (India)
          • 6.2.10.1. Overview
          • 6.2.10.2. Products
          • 6.2.10.3. SWOT Analysis
          • 6.2.10.4. Recent Developments
          • 6.2.10.5. Financials (Based on Availability)
        • 6.2.11 iSpring Water Systems LLC (U.S.)
          • 6.2.11.1. Overview
          • 6.2.11.2. Products
          • 6.2.11.3. SWOT Analysis
          • 6.2.11.4. Recent Developments
          • 6.2.11.5. Financials (Based on Availability)
        • 6.2.12 The 3M Company (U.S.)
          • 6.2.12.1. Overview
          • 6.2.12.2. Products
          • 6.2.12.3. SWOT Analysis
          • 6.2.12.4. Recent Developments
          • 6.2.12.5. Financials (Based on Availability)
        • 6.2.13 Honeywell International Inc. (Switzerland)
          • 6.2.13.1. Overview
          • 6.2.13.2. Products
          • 6.2.13.3. SWOT Analysis
          • 6.2.13.4. Recent Developments
          • 6.2.13.5. Financials (Based on Availability)
        • 6.2.14 General Electric Company (U.S.)
          • 6.2.14.1. Overview
          • 6.2.14.2. Products
          • 6.2.14.3. SWOT Analysis
          • 6.2.14.4. Recent Developments
          • 6.2.14.5. Financials (Based on Availability)

List of Figures

  1. Figure 1: Global Water Purifier Market Revenue Breakdown (USD Billion, %) by Region 2025 & 2033
  2. Figure 2: Global Water Purifier Market Volume Breakdown (Kiloton, %) by Region 2025 & 2033
  3. Figure 3: By Geography Water Purifier Market Revenue (USD Billion), by Product Type 2025 & 2033
  4. Figure 4: By Geography Water Purifier Market Volume (Kiloton), by Product Type 2025 & 2033
  5. Figure 5: By Geography Water Purifier Market Revenue Share (%), by Product Type 2025 & 2033
  6. Figure 6: By Geography Water Purifier Market Volume Share (%), by Product Type 2025 & 2033
  7. Figure 7: By Geography Water Purifier Market Revenue (USD Billion), by Category 2025 & 2033
  8. Figure 8: By Geography Water Purifier Market Volume (Kiloton), by Category 2025 & 2033
  9. Figure 9: By Geography Water Purifier Market Revenue Share (%), by Category 2025 & 2033
  10. Figure 10: By Geography Water Purifier Market Volume Share (%), by Category 2025 & 2033
  11. Figure 11: By Geography Water Purifier Market Revenue (USD Billion), by Application 2025 & 2033
  12. Figure 12: By Geography Water Purifier Market Volume (Kiloton), by Application 2025 & 2033
  13. Figure 13: By Geography Water Purifier Market Revenue Share (%), by Application 2025 & 2033
  14. Figure 14: By Geography Water Purifier Market Volume Share (%), by Application 2025 & 2033
  15. Figure 15: By Geography Water Purifier Market Revenue (USD Billion), by Country 2025 & 2033
  16. Figure 16: By Geography Water Purifier Market Volume (Kiloton), by Country 2025 & 2033
  17. Figure 17: By Geography Water Purifier Market Revenue Share (%), by Country 2025 & 2033
  18. Figure 18: By Geography Water Purifier Market Volume Share (%), by Country 2025 & 2033

List of Tables

  1. Table 1: Global Water Purifier Market Revenue USD Billion Forecast, by Product Type 2020 & 2033
  2. Table 2: Global Water Purifier Market Volume Kiloton Forecast, by Product Type 2020 & 2033
  3. Table 3: Global Water Purifier Market Revenue USD Billion Forecast, by Category 2020 & 2033
  4. Table 4: Global Water Purifier Market Volume Kiloton Forecast, by Category 2020 & 2033
  5. Table 5: Global Water Purifier Market Revenue USD Billion Forecast, by Application 2020 & 2033
  6. Table 6: Global Water Purifier Market Volume Kiloton Forecast, by Application 2020 & 2033
  7. Table 7: Global Water Purifier Market Revenue USD Billion Forecast, by Region 2020 & 2033
  8. Table 8: Global Water Purifier Market Volume Kiloton Forecast, by Region 2020 & 2033
  9. Table 9: Global Water Purifier Market Revenue USD Billion Forecast, by Product Type 2020 & 2033
  10. Table 10: Global Water Purifier Market Volume Kiloton Forecast, by Product Type 2020 & 2033
  11. Table 11: Global Water Purifier Market Revenue USD Billion Forecast, by Category 2020 & 2033
  12. Table 12: Global Water Purifier Market Volume Kiloton Forecast, by Category 2020 & 2033
  13. Table 13: Global Water Purifier Market Revenue USD Billion Forecast, by Application 2020 & 2033
  14. Table 14: Global Water Purifier Market Volume Kiloton Forecast, by Application 2020 & 2033
  15. Table 15: Global Water Purifier Market Revenue USD Billion Forecast, by Country 2020 & 2033
  16. Table 16: Global Water Purifier Market Volume Kiloton Forecast, by Country 2020 & 2033
  17. Table 17: North America Water Purifier Market Revenue (USD Billion) Forecast, by Application 2020 & 2033
  18. Table 18: North America Water Purifier Market Volume (Kiloton) Forecast, by Application 2020 & 2033

Methodology

Step 1 - Identification of Relevant Samples Size from Population Database

Step Chart
Bar Chart
Method Chart

Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Approach Chart
Top-down and bottom-up approaches are used to validate the global market size and estimate the market size for manufactures, regional segments, product, and application.

Note*: In applicable scenarios

Step 3 - Data Sources

Primary Research

  • Web Analytics
  • Survey Reports
  • Research Institute
  • Latest Research Reports
  • Opinion Leaders

Secondary Research

  • Annual Reports
  • White Paper
  • Latest Press Release
  • Industry Association
  • Paid Database
  • Investor Presentations
Analyst Chart

Step 4 - Data Triangulation

Involves using different sources of information in order to increase the validity of a study

These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.

Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.

During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence

Additionally, after gathering mixed and scattered data from a wide range of sources, data is triangulated and correlated to come up with estimated figures which are further validated through primary mediums or industry experts, opinion leaders.

Frequently Asked Questions

1. What is the projected Compound Annual Growth Rate (CAGR) of the Water Purifier Market?

The projected CAGR is approximately 7.6%.

2. Which companies are prominent players in the Water Purifier Market?

Key companies in the market include A. O. Smith Corporation (U.S.), Brita LP (U.S.), Pentair PLC (U.S.), Culligan International Company (U.S.), Unilever PLC (U.K.), Panasonic Corporation (Japan), LG Electronics (South Korea), Helen of Troy Limited (U.S.), Best Water Technology Group (Austria), Kent RO Systems Ltd. (India), iSpring Water Systems LLC (U.S.), The 3M Company (U.S.), Honeywell International Inc. (Switzerland), General Electric Company (U.S.).

3. What are the main segments of the Water Purifier Market?

The market segments include Product Type, Category, Application.

4. Can you provide details about the market size?

The market size is estimated to be USD 30.62 USD Billion as of 2022.

5. What are some drivers contributing to market growth?

Increasing Demand for Eco-Friendly Plastics from Packaging Industry to Propel Market Growth.

6. What are the notable trends driving market growth?

Rising Emphasis on Environmentally Sustainable Iron Production to Create New Growth Opportunities.

7. Are there any restraints impacting market growth?

High Maintenance Cost of Filters is a Key Challenge for Market Growth.

8. Can you provide examples of recent developments in the market?

N/A

9. What pricing options are available for accessing the report?

Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4850, USD 5850, and USD 6850 respectively.

10. Is the market size provided in terms of value or volume?

The market size is provided in terms of value, measured in USD Billion and volume, measured in Kiloton.

11. Are there any specific market keywords associated with the report?

Yes, the market keyword associated with the report is "Water Purifier Market," which aids in identifying and referencing the specific market segment covered.

12. How do I determine which pricing option suits my needs best?

The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.

13. Are there any additional resources or data provided in the Water Purifier Market report?

While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.

14. How can I stay updated on further developments or reports in the Water Purifier Market?

To stay informed about further developments, trends, and reports in the Water Purifier Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.