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U.S. Orthodontics Market

U.S. Orthodontics Market 2025 Trends and Forecasts 2033: Analyzing Growth Opportunities

U.S. Orthodontics Market by Product Type [Instruments and Supplies {Fixed (Brackets, Bands & Buccal Tubes, Archwires, Others), by Age Group (Teens, Adults), by End-user (Dentist & Orthodontist Owned Practices, Others), by Forecast 2026-2034

Jul 8 2025

Base Year: 2025

120 Pages

U.S. Orthodontics Market 2025 Trends and Forecasts 2033: Analyzing Growth Opportunities

Key Insights

The U.S. Orthodontics Market size was valued at USD 3.23 USD billion in 2023 and is projected to reach USD 12.41 USD billion by 2032, exhibiting a CAGR of 21.2 % during the forecast period. Orthodontics can be defined as that branch of dentistry that is concerned with the diagnosis of dental and facial abnormalities, as well as the prevention and cure of those conditions. These types of braces are: orthodontic metal braces, aesthetic–ceramic braces, invisible–lingual braces, clear – aligners Invisalign. These include factors like – the visibility and comfort of ceramic and clear aligners; and how efficiently metal braces can work on complex cases. It also includes treatment of malocclusions, crowded teeth, and jaws as well as other irregularities. The market trend in the United States reveals that there is a move towards the adoption of cosmetically appealing systems like clear aligners due to technological developments and consumer preference for the invisibility and convenience of orthodontic systems.

U.S. Orthodontics Trends

Growing demand for clear aligners
Shift towards direct-to-consumer (DTC) orthodontics
Technological advancements, such as 3D scanning and digital treatment planning
Increasing focus on personalized treatments

U.S. Orthodontics Market Market Size and Forecast (2024-2030) — U.S. Orthodontics Market Company Market Share

Driving Forces: What's Propelling the U.S. Orthodontics Market

Increasing Prevalence of Malocclusion: A rising number of children and adults are diagnosed with misaligned teeth, fueling demand for corrective treatments.
Enhanced Aesthetic Preferences: The societal emphasis on a perfect smile continues to grow, driving consumer interest in orthodontic solutions.
Technological Advancements: Innovations in materials, such as self-ligating brackets and clear aligners, along with advanced digital imaging and treatment planning, are improving treatment efficiency and patient experience.
Improved Accessibility and Affordability: Expanding insurance coverage, flexible payment plans, and the emergence of telehealth options are making orthodontic treatment more accessible to a wider population.
Proactive Oral Health Initiatives: Government and private sector campaigns promoting preventative oral care are raising awareness about the importance of orthodontic correction.
Expansion of the Adult Orthodontics Market: A growing number of adults are seeking orthodontic treatment for both aesthetic and functional reasons, contributing significantly to market growth.

Challenges and Restraints in the U.S. Orthodontics Market

Lack of insurance coverage for orthodontic treatments
Long treatment duration
Potential pain and discomfort associated with orthodontic procedures
Limited access to orthodontists in rural areas

Emerging Trends in U.S. Orthodontics

Use of artificial intelligence (AI) in orthodontic diagnosis and treatment planning
Development of self-ligating braces
Integration of tooth straightening apps with orthodontic treatments
Growing popularity of clear aligners for teenagers

Growth Catalysts in the U.S. Orthodontics Industry

Increasing disposable income and consumer spending on dental care
Strong government support for oral health programs
Partnerships between orthodontists and dental insurance providers
Technological advancements in orthodontic materials and equipment

Market Segmentation: U.S. Orthodontics Analysis

Type:

Braces (Traditional, Metal, Lingual)
Clear Aligners (Traditional, DTC)

Age Group:

Adult
Teenager

Leading Players in the U.S. Orthodontics Market

Significant Developments in the U.S. Orthodontics Sector

Launch of new clear aligner systems
Development of innovative orthodontic devices
Strategic partnerships between players

Comprehensive Coverage U.S. Orthodontics Market Report

Our comprehensive report on the U.S. orthodontics market delivers in-depth analysis across key aspects:

Market Sizing and Forecasting: Detailed historical data and future projections of market value, volume, and share, providing a clear picture of market trajectory.
Granular Market Segmentation: Meticulous segmentation based on treatment type (e.g., traditional braces, Invisalign, lingual braces), age group (pediatric, adolescent, adult), end-use setting (private practices, orthodontic specialists, hospital dental departments), and geographic location (including detailed regional breakdowns).
Trend Analysis: Identification and examination of key market trends, including the adoption of digital workflows (CBCT imaging, 3D printing), the rise of teledentistry, evolving consumer preferences for minimally invasive treatments, and the impact of technological advancements on treatment efficacy.
Growth Drivers and Challenges: A thorough assessment of factors driving market growth (increased awareness, rising disposable income, improved access to care) and potential challenges (competition, regulatory changes, economic fluctuations).
Competitive Landscape Analysis: In-depth profiling of major market players, including their market share, product portfolios, strategic initiatives, and competitive positioning. SWOT analysis of key competitors.
Key Developments and Innovations: Tracking of significant mergers, acquisitions, new product launches, technological breakthroughs, and regulatory updates shaping the industry landscape.
Regional Performance and Opportunities: Regional-specific market analysis, highlighting variations in market dynamics, growth potential, and key regional trends within the Northeast, Midwest, South, and West regions of the U.S. Identification of emerging market opportunities.
Strategic Insights and Recommendations: The report concludes with actionable insights and strategic recommendations for industry stakeholders, including manufacturers, providers, and investors.

Regional Insight

The U.S. orthodontics market is geographically segmented into four key regions: Northeast, Midwest, South, and West. While the Midwest currently holds a substantial market share, followed by the West, our report provides a detailed analysis of regional growth dynamics, identifying areas of high potential and emerging opportunities within each region. We examine factors such as regional demographics, healthcare infrastructure, and economic conditions to provide a comprehensive understanding of the regional variations in market performance.

U.S. Orthodontics Market Market Share by Region - Global Geographic Distribution — U.S. Orthodontics Market Regional Market Share

Pricing Analysis

The cost of orthodontic treatment varies depending on the type of treatment, the complexity of the case, and the location of the orthodontist. Clear aligners typically cost more than traditional braces.

Import And Export Analysis

The U.S. imported approximately USD 1 billion worth of orthodontic products in 2022. The majority of imports came from China.

Segmentation

The U.S. orthodontics market can be segmented based on product type, application, end-user, and distribution channel.

Patent/Trademark Analysis

The U.S. Patent and Trademark Office (USPTO) has granted numerous patents and trademarks for orthodontic products and technologies.

U.S. Orthodontics Market REPORT HIGHLIGHTS

Aspects	Details
Study Period	2020-2034
Base Year	2025
Estimated Year	2026
Forecast Period	2026-2034
Historical Period	2020-2025
Growth Rate	CAGR of 21.2% from 2020-2034
Segmentation	By Product Type [Instruments and Supplies {Fixed Brackets Bands & Buccal Tubes Archwires Others By Age Group Teens Adults By End-user Dentist & Orthodontist Owned Practices Others By Geography

1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
2. Executive Summary
- 2.1. Introduction
3. Market Dynamics
- 3.1. Introduction
- - 3.2. Market Drivers
  - - 3.2.1. Rising Prevalence of Vitamin D Deficiency and Associated Diseases to Lead to Market Growth
- - 3.3. Market Restrains
  - - 3.3.1. Low Awareness of Effects of Malocclusion & High Costs of Treatment to Restrain Market Growth
- - 3.4. Market Trends
  - - 3.4.1. Increasing Number of Hospitals and ASCs Identified as Significant Market Trend
4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
5. U.S. Orthodontics Market Analysis, Insights and Forecast, 2020-2032
- 5.1. Market Analysis, Insights and Forecast - by Product Type [Instruments and Supplies {Fixed
  - 5.1.1. Brackets
  - 5.1.2. Bands & Buccal Tubes
  - 5.1.3. Archwires
  - 5.1.4. Others
- 5.2. Market Analysis, Insights and Forecast - by Age Group
  - 5.2.1. Teens
  - 5.2.2. Adults
- 5.3. Market Analysis, Insights and Forecast - by End-user
  - 5.3.1. Dentist & Orthodontist Owned Practices
  - 5.3.2. Others
- 5.4. Market Analysis, Insights and Forecast - by Region
  - 5.4.1.
6. Competitive Analysis
- 6.1. Market Share Analysis 2025
- - 6.2. Company Profiles
  - - 6.2.1 Align Technology Inc. (U.S.)
      6.2.1.1. Overview
      6.2.1.2. Products
      6.2.1.3. SWOT Analysis
      6.2.1.4. Recent Developments
      6.2.1.5. Financials (Based on Availability)
    - 6.2.2 SmileDirectClub Inc. (U.S.)
      6.2.2.1. Overview
      6.2.2.2. Products
      6.2.2.3. SWOT Analysis
      6.2.2.4. Recent Developments
      6.2.2.5. Financials (Based on Availability)
    - 6.2.3 Institut Straumann AG (Switzerland)
      6.2.3.1. Overview
      6.2.3.2. Products
      6.2.3.3. SWOT Analysis
      6.2.3.4. Recent Developments
      6.2.3.5. Financials (Based on Availability)
    - 6.2.4 3M (U.S.)
      6.2.4.1. Overview
      6.2.4.2. Products
      6.2.4.3. SWOT Analysis
      6.2.4.4. Recent Developments
      6.2.4.5. Financials (Based on Availability)
    - 6.2.5 Dentsply Sirona (U.S.)
      6.2.5.1. Overview
      6.2.5.2. Products
      6.2.5.3. SWOT Analysis
      6.2.5.4. Recent Developments
      6.2.5.5. Financials (Based on Availability)
    - 6.2.6 Henry Schein Inc. (U.S.)
      6.2.6.1. Overview
      6.2.6.2. Products
      6.2.6.3. SWOT Analysis
      6.2.6.4. Recent Developments
      6.2.6.5. Financials (Based on Availability)
    - 6.2.7 ENVISTA HOLDINGS CORPORATION (Ormco Corporation) (U.S.)
      6.2.7.1. Overview
      6.2.7.2. Products
      6.2.7.3. SWOT Analysis
      6.2.7.4. Recent Developments
      6.2.7.5. Financials (Based on Availability)
    - 6.2.8 AMERICAN ORTHODONTICS (U.S.)
      6.2.8.1. Overview
      6.2.8.2. Products
      6.2.8.3. SWOT Analysis
      6.2.8.4. Recent Developments
      6.2.8.5. Financials (Based on Availability)
    - 6.2.9 DB Orthodontics (U.K.)
      6.2.9.1. Overview
      6.2.9.2. Products
      6.2.9.3. SWOT Analysis
      6.2.9.4. Recent Developments
      6.2.9.5. Financials (Based on Availability)

List of Figures

Figure 1: U.S. Orthodontics Market Revenue Breakdown (USD billion, %) by Product 2025 & 2033
Figure 2: U.S. Orthodontics Market Share (%) by Company 2025

List of Tables

Table 1: U.S. Orthodontics Market Revenue USD billion Forecast, by Product Type [Instruments and Supplies {Fixed 2020 & 2033
Table 2: U.S. Orthodontics Market Volume K Units Forecast, by Product Type [Instruments and Supplies {Fixed 2020 & 2033
Table 3: U.S. Orthodontics Market Revenue USD billion Forecast, by Age Group 2020 & 2033
Table 4: U.S. Orthodontics Market Volume K Units Forecast, by Age Group 2020 & 2033
Table 5: U.S. Orthodontics Market Revenue USD billion Forecast, by End-user 2020 & 2033
Table 6: U.S. Orthodontics Market Volume K Units Forecast, by End-user 2020 & 2033
Table 7: U.S. Orthodontics Market Revenue USD billion Forecast, by Region 2020 & 2033
Table 8: U.S. Orthodontics Market Volume K Units Forecast, by Region 2020 & 2033
Table 9: U.S. Orthodontics Market Revenue USD billion Forecast, by Product Type [Instruments and Supplies {Fixed 2020 & 2033
Table 10: U.S. Orthodontics Market Volume K Units Forecast, by Product Type [Instruments and Supplies {Fixed 2020 & 2033
Table 11: U.S. Orthodontics Market Revenue USD billion Forecast, by Age Group 2020 & 2033
Table 12: U.S. Orthodontics Market Volume K Units Forecast, by Age Group 2020 & 2033
Table 13: U.S. Orthodontics Market Revenue USD billion Forecast, by End-user 2020 & 2033
Table 14: U.S. Orthodontics Market Volume K Units Forecast, by End-user 2020 & 2033
Table 15: U.S. Orthodontics Market Revenue USD billion Forecast, by Country 2020 & 2033
Table 16: U.S. Orthodontics Market Volume K Units Forecast, by Country 2020 & 2033

Methodology

Step 1 - Identification of Relevant Samples Size from Population Database

Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Top-down and bottom-up approaches are used to validate the global market size and estimate the market size for manufactures, regional segments, product, and application.

Note*: In applicable scenarios

Step 3 - Data Sources

Primary Research

Web Analytics
Survey Reports
Research Institute
Latest Research Reports
Opinion Leaders

Secondary Research

Annual Reports
White Paper
Latest Press Release
Industry Association
Paid Database
Investor Presentations

Step 4 - Data Triangulation

Involves using different sources of information in order to increase the validity of a study

These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.

Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.

During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence

Additionally, after gathering mixed and scattered data from a wide range of sources, data is triangulated and correlated to come up with estimated figures which are further validated through primary mediums or industry experts, opinion leaders.

Frequently Asked Questions

1. What is the projected Compound Annual Growth Rate (CAGR) of the U.S. Orthodontics Market?

The projected CAGR is approximately 21.2%.

2. Which companies are prominent players in the U.S. Orthodontics Market?

Key companies in the market include Align Technology, Inc. (U.S.), SmileDirectClub, Inc. (U.S.), Institut Straumann AG (Switzerland), 3M (U.S.), Dentsply Sirona (U.S.), Henry Schein, Inc. (U.S.), ENVISTA HOLDINGS CORPORATION (Ormco Corporation) (U.S.), AMERICAN ORTHODONTICS (U.S.), DB Orthodontics (U.K.).

3. What are the main segments of the U.S. Orthodontics Market?

The market segments include Product Type [Instruments and Supplies {Fixed, Age Group, End-user.

4. Can you provide details about the market size?

The market size is estimated to be USD 3.23 USD billion as of 2022.

5. What are some drivers contributing to market growth?

Rising Prevalence of Vitamin D Deficiency and Associated Diseases to Lead to Market Growth.

6. What are the notable trends driving market growth?

Increasing Number of Hospitals and ASCs Identified as Significant Market Trend.

7. Are there any restraints impacting market growth?

Low Awareness of Effects of Malocclusion & High Costs of Treatment to Restrain Market Growth.

8. Can you provide examples of recent developments in the market?

N/A

9. What pricing options are available for accessing the report?

Pricing options include single-user, multi-user, and enterprise licenses priced at USD 2850, USD 3850, and USD 4850 respectively.

10. Is the market size provided in terms of value or volume?

The market size is provided in terms of value, measured in USD billion and volume, measured in K Units.

11. Are there any specific market keywords associated with the report?

Yes, the market keyword associated with the report is "U.S. Orthodontics Market," which aids in identifying and referencing the specific market segment covered.

12. How do I determine which pricing option suits my needs best?

The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.

13. Are there any additional resources or data provided in the U.S. Orthodontics Market report?

While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.

14. How can I stay updated on further developments or reports in the U.S. Orthodontics Market?

To stay informed about further developments, trends, and reports in the U.S. Orthodontics Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.

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