Steviol Glycoside 2025-2033 Overview: Trends, Competitor Dynamics, and Opportunities

Key Insights

The global steviol glycoside market is anticipated to reach a market size of 502.4 million by 2030, expanding at a CAGR of 5.0% from 2023 to 2030. The increasing demand for natural sweeteners, driven by rising health consciousness and the prevalence of chronic diseases, is propelling the market growth. Steviol glycosides, a natural sweetener extracted from the Stevia plant, offer a calorie-free and sugar-free alternative to traditional sweeteners, making them a preferred choice for manufacturers and consumers alike.

The food and beverage industry is the largest application segment, accounting for a significant share of the market. The pharmaceutical and chemical industries also contribute to the demand for steviol glycosides, as they are utilized as excipients and intermediates in the production of various drugs and chemicals. The market is highly competitive, with major players such as PureCircle, Cargill, and Sunrise Nutrachem Group holding leading positions. These companies focus on expanding their production capacities, developing innovative products, and establishing strategic partnerships to gain a competitive edge.

Steviol Glycoside Trends

Steviol glycoside consumption has been on a steady rise globally due to increasing consumer preference for natural, low-calorie sweeteners. In 2022, the global consumption value of steviol glycoside reached USD 984 million, a significant increase from USD 842 million in 2021. This growth is attributed to rising health concerns, particularly among millennials and Gen Z consumers, who seek healthier food and beverage options.

Steviol glycoside, derived from the leaves of the stevia plant, offers a natural alternative to sugar without compromising sweetness. Its unique composition and properties make it ideal for use in a wide range of products, including beverages, yogurts, desserts, and tabletop sweeteners.

Driving Forces: What's Propelling the Steviol Glycoside Market

Several factors are driving the growth of the steviol glycoside market:

• Growing awareness of the health benefits associated with steviol glycoside, including its ability to regulate blood sugar levels and promote gut health.
• Increasing demand for natural and organic sweeteners due to consumer concerns about artificial sweeteners.
• Rising consumer disposable income and changing lifestyles, leading to higher spending on premium and healthier food and beverage products.
• Government regulations and initiatives aimed at reducing sugar consumption and promoting healthier diets.

Challenges and Restraints in Steviol Glycoside Market

Despite its growing popularity, the steviol glycoside market faces some challenges and potential restraints:

• Off-notes and bitterness in high-purity steviol glycoside products, which require advanced blending and encapsulation techniques to mitigate.
• Price volatility in the raw material market, as stevia plants are affected by seasonal factors and disease susceptibility.
• Intense competition from established artificial sweeteners, such as aspartame and sucralose, which have a strong market presence and brand recognition.

Key Region or Country & Segment to Dominate the Market

Dominating Regions:

• Asia Pacific: USD 456 million in 2022
• North America: USD 280 million in 2022
• Europe: USD 146 million in 2022

Dominating Segment:

• Food & Beverages: USD 656 million in 2022

Growth Catalysts in Steviol Glycoside Industry

The steviol glycoside industry is poised for continued growth, driven by:

• Technological advancements in extraction and purification processes, leading to enhanced product quality and reduced off-notes.
• Growing research into the health benefits of steviol glycoside, further supporting its use in food and beverage products.
• Government initiatives and regulatory frameworks promoting the use of natural sweeteners.

Leading Players in the Steviol Glycoside Industry

• PureCircle [^1^]:
• Cargill [^2^]:
• Sunrise Nutrachem Group [^3^]:
• GL Stevia [^4^]:
• Merisant [^5^]:
• Tate & Lyle [^6^]:
• Morita Kagaku Kogyo [^7^]:
• Daepyung [^8^]:

Significant Developments in Steviol Glycoside Sector

• In 2022, Tate & Lyle acquired Sweet Green Fields, a leading provider of stevia extracts, expanding its presence in the steviol glycoside market.
• In 2023, Daepyung launched a new line of premium steviol glycoside products, targeting high-end food and beverage manufacturers.

Comprehensive Coverage Steviol Glycoside Report

This report provides a comprehensive overview of the steviol glycoside market, covering key trends, driving forces, challenges, dominating regions and segments, growth catalysts, leading players, significant developments, and a forecast of the industry's future prospects.

Steviol Glycoside Segmentation

• 1. Application
  • 1.1. Overview: Global Steviol Glycoside Consumption Value
  • 1.2. Food & Beverages
  • 1.3. Pharmaceutical
  • 1.4. Chemical Industry
  • 1.5. Others
• 2. Type
  • 2.1. Overview: Global Steviol Glycoside Consumption Value
  • 2.2. Stevioside
  • 2.3. Steviolbioside
  • 2.4. Rubusoside
  • 2.5. Dulcoside A
  • 2.6. Rebaudioside A
  • 2.7. Rebaudioside B
  • 2.8. Rebaudioside C
  • 2.9. Rebaudioside D
  • 2.10. Rebaudioside E
  • 2.11. Rebaudioside F

Steviol Glycoside Segmentation By Geography

• 1. North America
  • 1.1. United States
  • 1.2. Canada
  • 1.3. Mexico
• 2. South America
  • 2.1. Brazil
  • 2.2. Argentina
  • 2.3. Rest of South America
• 3. Europe
  • 3.1. United Kingdom
  • 3.2. Germany
  • 3.3. France
  • 3.4. Italy
  • 3.5. Spain
  • 3.6. Russia
  • 3.7. Benelux
  • 3.8. Nordics
  • 3.9. Rest of Europe
• 4. Middle East & Africa
  • 4.1. Turkey
  • 4.2. Israel
  • 4.3. GCC
  • 4.4. North Africa
  • 4.5. South Africa
  • 4.6. Rest of Middle East & Africa
• 5. Asia Pacific
  • 5.1. China
  • 5.2. India
  • 5.3. Japan
  • 5.4. South Korea
  • 5.5. ASEAN
  • 5.6. Oceania
  • 5.7. Rest of Asia Pacific