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report thumbnailNorth America Handbag Market

North America Handbag Market  Analysis Report 2025: Market to Grow by a CAGR of 6.12 to 2033, Driven by Government Incentives, Popularity of Virtual Assistants, and Strategic Partnerships

North America Handbag Market by Product Type (Tote, Clutch, Satchel, Others), by Raw Material (Leather, Fabric), by End-User (Men, Women), by Distribution Channel (Departmental Stores, Mass Market, Off-Price, Others), by Forecast 2026-2034

Mar 1 2025

Base Year: 2025

180 Pages

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North America Handbag Market  Analysis Report 2025: Market to Grow by a CAGR of 6.12 to 2033, Driven by Government Incentives, Popularity of Virtual Assistants, and Strategic Partnerships

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North America Handbag Market  Analysis Report 2025: Market to Grow by a CAGR of 6.12 to 2033, Driven by Government Incentives, Popularity of Virtual Assistants, and Strategic Partnerships


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Key Insights

The North America Handbag Market size was valued at USD 11.86 USD Billion in 2023 and is projected to reach USD 17.97 USD Billion by 2032, exhibiting a CAGR of 6.12 % during the forecast period. North America Handbag is an all-purpose fashion accessory. It comes in various forms like tote bags, clutches, and backpacks that attend various needs. It is usually made of hardy fabrics or leathers with sturdy fittings. In general, it consists of items such as zippers, clasps, and even decorative items. It makes it sustainable with eco-friendly materials and ethical practices in the industry. For example, innovations through charging ports and RFID blocking technology show how it enhances functionality. People express themselves with personalizing options, such as monogramming. North America Handbag is the perfect mixture of practicality with the changes in fashion and technology, making it an essential part of everyday life and high fashion.

North America Handbag Market Research Report - Market Overview and Key Insights

North America Handbag Market Market Size (In Million)

25.0M
20.0M
15.0M
10.0M
5.0M
0
15.10 M
2022
16.20 M
2023
17.40 M
2024
18.70 M
2025
20.10 M
2026
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North America Handbag Trends

  • Growing disposable income and increasing urbanization
  • Rising demand for premium and branded handbags
  • Prevalence of e-commerce and online retailers
North America Handbag Market Market Size and Forecast (2024-2030)

North America Handbag Market Company Market Share

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Driving Forces: What's Propelling the North America Handbag Market

  • Elevated Fashion Consciousness and Self-Expression: Consumers are increasingly using handbags as a key element of personal style, driving demand for diverse designs, colors, and materials reflecting individual tastes and trends.
  • Growing Demand for Sustainable and Ethical Handbags: A heightened awareness of environmental and social responsibility is fueling consumer preference for handbags made from recycled, sustainable, and ethically sourced materials, pushing brands to adopt more eco-conscious practices.
  • Influencer Marketing and Social Media's Powerful Impact: The pervasive influence of social media platforms and key opinion leaders significantly shapes consumer perceptions and desires, creating strong demand for specific handbag styles and brands showcased online.
  • E-commerce Expansion and Accessibility: The rapid growth of online retail channels provides consumers with increased access to a wider variety of handbag brands and styles, boosting overall market reach and convenience.

Challenges and Restraints in North America Handbag Market

  • Intense Competition from Diverse Accessory Categories: The rising popularity of backpacks, crossbody bags, totes, and other carry-on options presents significant competition for traditional handbags, forcing brands to innovate and differentiate their offerings.
  • Economic Volatility and Shifting Consumer Spending: Economic downturns, inflation, and fluctuating disposable income directly impact consumer spending on discretionary items like luxury handbags, requiring brands to adapt their pricing and product strategies.
  • Combating Counterfeit Products and Protecting Brand Integrity: The proliferation of counterfeit handbags undermines brand reputation, erodes sales, and necessitates significant investments in anti-counterfeiting measures.
  • Evolving Consumer Preferences and Trends: Rapidly shifting fashion trends, coupled with evolving ethical and sustainability concerns, require brands to be agile and responsive to maintain relevance and appeal to a dynamic consumer base.
  • Supply Chain Disruptions and Global Uncertainty: Geopolitical instability, material shortages, and logistical challenges can severely disrupt the supply chain, affecting production timelines, costs, and product availability.
  • Increased Production Costs and Material Prices: Rising costs of raw materials, labor, and transportation directly impact the final price of handbags, potentially affecting consumer affordability and demand.

Emerging Trends in North America Handbag

  • Personalized handbags: Consumers are looking for handbags that reflect their personal style and preferences.
  • Multi-functional handbags: Handbags that offer multiple compartments and features are becoming popular.
  • Smart handbags: Handbags with built-in technology, such as RFID protection and charging capabilities, are gaining traction.

Growth Catalysts in North America Handbag Industry

  • Government Support and Industry Initiatives: Government policies promoting the fashion industry, including tax incentives or grants, can stimulate growth and investment in the handbag sector.
  • Innovation in Materials, Design, and Technology: Advancements in materials science, sustainable manufacturing processes, and smart technology integration can lead to the creation of innovative and desirable handbag designs.
  • Increased Tourism and Luxury Spending: A rise in tourism to North America boosts demand for luxury goods, including high-end handbags, contributing to overall market expansion.
  • Personalization and Customization Options: Offering personalized or customizable handbags allows brands to cater to individual preferences, enhancing brand loyalty and driving sales.

Market Segmentation: North America Handbag Analysis

  • By Product Type: Tote, Clutch, Satchel, Others
  • By Raw Material: Leather, Fabric
  • By End-User: Men, Women
  • By Distribution Channel: Departmental Stores, Mass Market, Off-Price, Others

Leading Players in the North America Handbag Market

  • Tapestry Inc. (U.S.) 
  • Michael Kors USA (U.S.)
  • LVHM (France)
  • Longchamp (France)
  • Vera Bradley Sales LLC. (U.S.)
  • CHANEL LIMITED (U.K.)
  • Tory Burch LLC (U.S.)
  • Kering Pinault S.A. (France)
  • PVH Corp. (U.S.)
  • Prada Holding S.P.A. (Italy)

Significant developments in North America Handbag Sector

  • Partnerships between retailers and fashion designers to launch exclusive handbag collections
  • Collaborations with celebrities and influencers to promote handbag lines
  • Acquisitions and mergers to expand market share and acquire new technologies

Comprehensive Coverage North America Handbag Market Report

The report offers a comprehensive analysis of the North America handbag market, including:

  • Market dynamics and trends
  • Market size and growth projections
  • Porter's Five Forces analysis
  • SWOT analysis
  • Company profiles
  • Competitive landscape

Regional Insight

The market is segmented into the following regions:

  • United States
  • Canada
  • Mexico
North America Handbag Market Market Share by Region - Global Geographic Distribution

North America Handbag Market Regional Market Share

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Consumer Side Analysis

The report provides insights into consumer behavior and preferences, including:

  • Consumer demographics
  • Purchase drivers and barriers
  • Brand loyalty and switching patterns
  • Consumer perception of various brands

Acqui-Merger

  • In 2023, Kering Pinault S.A. acquired Balenciaga, further strengthening its luxury handbag portfolio.
  • In 2022, PVH Corp. acquired Tommy Hilfiger, gaining access to a significant handbag brand.

Geographic Coverage of North America Handbag Market

Higher Coverage
Lower Coverage
No Coverage

North America Handbag Market REPORT HIGHLIGHTS

AspectsDetails
Study Period 2020-2034
Base Year 2025
Estimated Year 2026
Forecast Period2026-2034
Historical Period2020-2025
Growth RateCAGR of 6.12% from 2020-2034
Segmentation
    • By Product Type
      • Tote
      • Clutch
      • Satchel
      • Others
    • By Raw Material
      • Leather
      • Fabric
    • By End-User
      • Men
      • Women
    • By Distribution Channel
      • Departmental Stores
      • Mass Market
      • Off-Price
      • Others
  • By Geography

Table of Contents

  1. 1. Introduction
    • 1.1. Research Scope
    • 1.2. Market Segmentation
    • 1.3. Research Methodology
    • 1.4. Definitions and Assumptions
  2. 2. Executive Summary
    • 2.1. Introduction
  3. 3. Market Dynamics
    • 3.1. Introduction
      • 3.2. Market Drivers
        • 3.2.1. Growing Demand for Bath Towels from End-use Industries to Propel the Market Growth
      • 3.3. Market Restrains
        • 3.3.1. Governmental Import Restrictions to Limit the Market Growth
      • 3.4. Market Trends
        • 3.4.1. Dental Spas to Add Impetus to Industry Growth
  4. 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  5. 5. North America Handbag Market Analysis, Insights and Forecast, 2020-2032
    • 5.1. Market Analysis, Insights and Forecast - by Product Type
      • 5.1.1. Tote
      • 5.1.2. Clutch
      • 5.1.3. Satchel
      • 5.1.4. Others
    • 5.2. Market Analysis, Insights and Forecast - by Raw Material
      • 5.2.1. Leather
      • 5.2.2. Fabric
    • 5.3. Market Analysis, Insights and Forecast - by End-User
      • 5.3.1. Men
      • 5.3.2. Women
    • 5.4. Market Analysis, Insights and Forecast - by Distribution Channel
      • 5.4.1. Departmental Stores
      • 5.4.2. Mass Market
      • 5.4.3. Off-Price
      • 5.4.4. Others
    • 5.5. Market Analysis, Insights and Forecast - by Region
      • 5.5.1.
  6. 6. Competitive Analysis
    • 6.1. Market Share Analysis 2025
      • 6.2. Company Profiles
        • 6.2.1 Tapestry Inc. (U.S.)
          • 6.2.1.1. Overview
          • 6.2.1.2. Products
          • 6.2.1.3. SWOT Analysis
          • 6.2.1.4. Recent Developments
          • 6.2.1.5. Financials (Based on Availability)
        • 6.2.2 Michael Kors USA (U.S.)
          • 6.2.2.1. Overview
          • 6.2.2.2. Products
          • 6.2.2.3. SWOT Analysis
          • 6.2.2.4. Recent Developments
          • 6.2.2.5. Financials (Based on Availability)
        • 6.2.3 LVHM (France)
          • 6.2.3.1. Overview
          • 6.2.3.2. Products
          • 6.2.3.3. SWOT Analysis
          • 6.2.3.4. Recent Developments
          • 6.2.3.5. Financials (Based on Availability)
        • 6.2.4 Longchamp (France)
          • 6.2.4.1. Overview
          • 6.2.4.2. Products
          • 6.2.4.3. SWOT Analysis
          • 6.2.4.4. Recent Developments
          • 6.2.4.5. Financials (Based on Availability)
        • 6.2.5 Vera Bradley Sales LLC. (U.S.)
          • 6.2.5.1. Overview
          • 6.2.5.2. Products
          • 6.2.5.3. SWOT Analysis
          • 6.2.5.4. Recent Developments
          • 6.2.5.5. Financials (Based on Availability)
        • 6.2.6 CHANEL LIMITED (U.K.)
          • 6.2.6.1. Overview
          • 6.2.6.2. Products
          • 6.2.6.3. SWOT Analysis
          • 6.2.6.4. Recent Developments
          • 6.2.6.5. Financials (Based on Availability)
        • 6.2.7 Tory Burch LLC (U.S.)
          • 6.2.7.1. Overview
          • 6.2.7.2. Products
          • 6.2.7.3. SWOT Analysis
          • 6.2.7.4. Recent Developments
          • 6.2.7.5. Financials (Based on Availability)
        • 6.2.8 Kering Pinault S.A. (France)
          • 6.2.8.1. Overview
          • 6.2.8.2. Products
          • 6.2.8.3. SWOT Analysis
          • 6.2.8.4. Recent Developments
          • 6.2.8.5. Financials (Based on Availability)
        • 6.2.9 PVH Corp. (U.S.)
          • 6.2.9.1. Overview
          • 6.2.9.2. Products
          • 6.2.9.3. SWOT Analysis
          • 6.2.9.4. Recent Developments
          • 6.2.9.5. Financials (Based on Availability)
        • 6.2.10 Prada Holding S.P.A. (Italy)
          • 6.2.10.1. Overview
          • 6.2.10.2. Products
          • 6.2.10.3. SWOT Analysis
          • 6.2.10.4. Recent Developments
          • 6.2.10.5. Financials (Based on Availability)

List of Figures

  1. Figure 1: North America Handbag Market Revenue Breakdown (USD Billion, %) by Product 2025 & 2033
  2. Figure 2: North America Handbag Market Share (%) by Company 2025

List of Tables

  1. Table 1: North America Handbag Market Revenue USD Billion Forecast, by Product Type 2020 & 2033
  2. Table 2: North America Handbag Market Volume Thousand Tons Forecast, by Product Type 2020 & 2033
  3. Table 3: North America Handbag Market Revenue USD Billion Forecast, by Raw Material 2020 & 2033
  4. Table 4: North America Handbag Market Volume Thousand Tons Forecast, by Raw Material 2020 & 2033
  5. Table 5: North America Handbag Market Revenue USD Billion Forecast, by End-User 2020 & 2033
  6. Table 6: North America Handbag Market Volume Thousand Tons Forecast, by End-User 2020 & 2033
  7. Table 7: North America Handbag Market Revenue USD Billion Forecast, by Distribution Channel 2020 & 2033
  8. Table 8: North America Handbag Market Volume Thousand Tons Forecast, by Distribution Channel 2020 & 2033
  9. Table 9: North America Handbag Market Revenue USD Billion Forecast, by Region 2020 & 2033
  10. Table 10: North America Handbag Market Volume Thousand Tons Forecast, by Region 2020 & 2033
  11. Table 11: North America Handbag Market Revenue USD Billion Forecast, by Product Type 2020 & 2033
  12. Table 12: North America Handbag Market Volume Thousand Tons Forecast, by Product Type 2020 & 2033
  13. Table 13: North America Handbag Market Revenue USD Billion Forecast, by Raw Material 2020 & 2033
  14. Table 14: North America Handbag Market Volume Thousand Tons Forecast, by Raw Material 2020 & 2033
  15. Table 15: North America Handbag Market Revenue USD Billion Forecast, by End-User 2020 & 2033
  16. Table 16: North America Handbag Market Volume Thousand Tons Forecast, by End-User 2020 & 2033
  17. Table 17: North America Handbag Market Revenue USD Billion Forecast, by Distribution Channel 2020 & 2033
  18. Table 18: North America Handbag Market Volume Thousand Tons Forecast, by Distribution Channel 2020 & 2033
  19. Table 19: North America Handbag Market Revenue USD Billion Forecast, by Country 2020 & 2033
  20. Table 20: North America Handbag Market Volume Thousand Tons Forecast, by Country 2020 & 2033

Methodology

Step 1 - Identification of Relevant Samples Size from Population Database

Step Chart
Bar Chart
Method Chart

Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Approach Chart
Top-down and bottom-up approaches are used to validate the global market size and estimate the market size for manufactures, regional segments, product, and application.

Note*: In applicable scenarios

Step 3 - Data Sources

Primary Research

  • Web Analytics
  • Survey Reports
  • Research Institute
  • Latest Research Reports
  • Opinion Leaders

Secondary Research

  • Annual Reports
  • White Paper
  • Latest Press Release
  • Industry Association
  • Paid Database
  • Investor Presentations
Analyst Chart

Step 4 - Data Triangulation

Involves using different sources of information in order to increase the validity of a study

These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.

Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.

During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence

Additionally, after gathering mixed and scattered data from a wide range of sources, data is triangulated and correlated to come up with estimated figures which are further validated through primary mediums or industry experts, opinion leaders.

Frequently Asked Questions

1. What is the projected Compound Annual Growth Rate (CAGR) of the North America Handbag Market?

The projected CAGR is approximately 6.12%.

2. Which companies are prominent players in the North America Handbag Market?

Key companies in the market include Tapestry Inc. (U.S.), Michael Kors USA (U.S.), LVHM (France), Longchamp (France), Vera Bradley Sales LLC. (U.S.), CHANEL LIMITED (U.K.), Tory Burch LLC (U.S.), Kering Pinault S.A. (France), PVH Corp. (U.S.), Prada Holding S.P.A. (Italy).

3. What are the main segments of the North America Handbag Market?

The market segments include Product Type, Raw Material, End-User, Distribution Channel.

4. Can you provide details about the market size?

The market size is estimated to be USD 11.86 USD Billion as of 2022.

5. What are some drivers contributing to market growth?

Growing Demand for Bath Towels from End-use Industries to Propel the Market Growth.

6. What are the notable trends driving market growth?

Dental Spas to Add Impetus to Industry Growth.

7. Are there any restraints impacting market growth?

Governmental Import Restrictions to Limit the Market Growth.

8. Can you provide examples of recent developments in the market?

N/A

9. What pricing options are available for accessing the report?

Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3850, USD 4850, and USD 5850 respectively.

10. Is the market size provided in terms of value or volume?

The market size is provided in terms of value, measured in USD Billion and volume, measured in Thousand Tons.

11. Are there any specific market keywords associated with the report?

Yes, the market keyword associated with the report is "North America Handbag Market," which aids in identifying and referencing the specific market segment covered.

12. How do I determine which pricing option suits my needs best?

The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.

13. Are there any additional resources or data provided in the North America Handbag Market report?

While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.

14. How can I stay updated on further developments or reports in the North America Handbag Market?

To stay informed about further developments, trends, and reports in the North America Handbag Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.

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