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report thumbnailNorth America Agave Spirits Market

North America Agave Spirits Market Future-proof Strategies: Trends, Competitor Dynamics, and Opportunities 2025-2033

North America Agave Spirits Market by Product Type (Tequila, Mezcal, Others), by Distribution Channel (On-Trade, Off-Trade), by North America (United States, Canada, Mexico) Forecast 2026-2034

Mar 24 2025

Base Year: 2025

120 Pages

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North America Agave Spirits Market Future-proof Strategies: Trends, Competitor Dynamics, and Opportunities 2025-2033

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North America Agave Spirits Market Future-proof Strategies: Trends, Competitor Dynamics, and Opportunities 2025-2033


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Key Insights:

The North America Agave Spirits Market size was valued at USD 9.61 USD billion in 2023 and is projected to reach USD 17.00 USD billion by 2032, exhibiting a CAGR of 8.49 % during the forecast period. Agave spirits are alcoholic beverages made from the agave plant specifically the heart of the plant known as the piña.Agave syrup is predominaly consist of fructose and glucose along with water as well as amount of the carbohydrates,fats,polyols and vitamin and minerals.sugar are different form including syrup like corn syrup and maple syrup.They are lower in calories and sugar than alcoholic beverages.Agave are lushest green organically in to striking blue. it is a used term sprits such as tequila,mezcal,and other lesser known varities. They are made in a traditional way and it is used in religious ceremonies. There are many benefits to drinking Agave spirits can enjoyed as part of balanced lifestyle. Agave syrup is not healthier than sugar. agave syrup raises blood sugar less than most other sugars due to its higher fructose content. The various type of the Agave sprits are Tequila,Mescal, Raicilla, and Sotol. 

North America Agave Spirits Market  Research Report - Market Overview and Key Insights

North America Agave Spirits Market Market Size (In Million)

10.0M
8.0M
6.0M
4.0M
2.0M
0
5.300 M
2021
6.200 M
2022
7.200 M
2023
8.400 M
2024
9.800 M
2025
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North America Agave Spirits Trends

  • Growing preference for premium and craft spirits
  • Increasing popularity of cocktails and mixed drinks
  • Rising awareness of the health benefits of agave spirits
  • Growing e-commerce sales channel
North America Agave Spirits Market  Market Size and Forecast (2024-2030)

North America Agave Spirits Market Company Market Share

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Driving Forces: What's Propelling the North America Agave Spirits Market

  • Increasing consumer demand for premium and craft spirits: Consumers are increasingly looking for unique and high-quality spirits that offer a premium drinking experience. Agave spirits, such as tequila and mezcal, fit this trend with their distinctive flavors and aromas.
  • Rising popularity of cocktails and mixed drinks: Agave spirits are becoming increasingly popular as a base for cocktails and mixed drinks. Their unique flavor profiles make them a versatile ingredient that can be used in a wide variety of drinks.
  • Growing awareness of the health benefits of agave spirits: Agave spirits are made from the sap of the agave plant and contain a number of beneficial nutrients. These include antioxidants, minerals, and vitamins.
  • Growing e-commerce sales channel: Online sales of agave spirits are growing rapidly. This is due to the convenience and ease of ordering spirits online.

Challenges and Restraints in North America Agave Spirits Market

  • High production costs: Agave spirits are made from a plant that requires a long growing season and careful cultivation, leading to higher production costs compared to other spirits.
  • Limited availability: Agave spirits are produced in a limited number of regions in Mexico, mainly in Jalisco, Oaxaca, and Durango, resulting in supply shortages and price fluctuations.
  • Government regulations: Extensive government regulations by agencies like the Tequila Regulatory Council (CRT) and the Mezcal Regulatory Council (CRM) in Mexico aim to ensure authenticity and quality but can create barriers for new producers.
  • Environmental concerns: Agave plants require significant water, which becomes a challenge in regions with water scarcity, highlighting the need for sustainable practices to ensure industry longevity.
  • Competition from other spirits: Agave spirits face stiff competition from established spirits like whiskey, vodka, and gin, which are widely available and competitively priced.

Emerging Trends in North America Agave Spirits

  • Growth of small-batch and craft agave spirits: Consumers are increasingly looking for unique and small-batch agave spirits. This trend is being driven by the growing popularity of craft spirits in general.
  • Rise of premiumization: Consumers are willing to pay more for premium agave spirits that offer a unique and memorable drinking experience.
  • Expansion into new markets: Agave spirits are becoming increasingly popular in new markets, such as the United States and Canada. This is being driven by the growing demand for premium spirits in these markets.

Growth Catalysts in North America Agave Spirits Industry

  • Growing health consciousness: Consumers increasingly seek healthier alternatives to traditional spirits. Agave spirits are perceived as healthier due to lower calorie and sugar content.
  • Rising popularity of Mexican cuisine: The growing popularity of Mexican cuisine has fueled demand for agave spirits, which are a traditional pairing for Mexican dishes.
  • Government support: The Mexican government actively supports the agave spirits industry through financial assistance and promoting its products globally.

Market Segmentation: North America Agave Spirits Analysis

Product Type:

  • Tequila ($4.6 Billion by 2026)
  • Mezcal ($1.3 Billion by 2026)
  • Others (Raicilla, Sotol, Bacanora)

Distribution Channel:

  • On-Trade (bars, restaurants, nightclubs)
  • Off-Trade (liquor stores, grocery stores, online retailers)

Leading Players in the North America Agave Spirits Market

  • Ilegal Mezcal (U.S.)

    El Silencio Holdings, INC. (U.S.)

    William Grant & Sons (U.K.)

    Mezcal Vago (Mexico)

    Rey Campero (Mexico)

    Casa Cortés

    Diageo Plc.  (UK)

    Wahaka Mezcal (Mexico)

    Revel Spirits (U.S.)

    Campari Group (Italy)

     

Significant developments in North America Agave Spirits Sector

  • In 2021, Diageo Plc. acquired Mezcal Unión for $700 million. This acquisition strengthened Diageo's position in the growing agave spirits market.
  • In 2022, William Grant & Sons launched a new premium tequila brand called "Avión Reserva 44". This tequila is made with a blend of añejo and extra añejo tequilas and is aged for 44 months.

Comprehensive Coverage North America Agave Spirits Market Report

  • A comprehensive North America agave spirits market report is available from Research and Markets. The report provides insights into the key market dynamics, trends, drivers, and restraints. It also analyzes the competitive landscape and profiles leading players. This report is a valuable resource for businesses, investors, and anyone interested in the North America agave spirits market's growth and development.

Regional Insight

  • The United States is the largest market for agave spirits in North America.
  • Mexico is the largest producer of agave spirits in the world.
North America Agave Spirits Market  Market Share by Region - Global Geographic Distribution

North America Agave Spirits Market Regional Market Share

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Consumer Side Analysis

  • Consumers are increasingly looking for unique and high-quality agave spirits.
  • Consumers are willing to pay more for premium agave spirits.
  • Consumers are increasingly purchasing agave spirits online.

DROCs

  • Drivers: Growing consumer demand for premium and craft spirits, rising popularity of cocktails and mixed drinks, growing awareness of the health benefits of agave spirits, growing e-commerce sales channel.
  • Restraints: High production costs, limited availability, government regulations.
  • Opportunities: Growth of small-batch and craft agave spirits, rise of premiumization, expansion into new markets.
  • Challenges: Growing health consciousness, rising popularity of Mexican cuisine, government support.

Geographic Coverage of North America Agave Spirits Market

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Lower Coverage
No Coverage

North America Agave Spirits Market REPORT HIGHLIGHTS

AspectsDetails
Study Period 2020-2034
Base Year 2025
Estimated Year 2026
Forecast Period2026-2034
Historical Period2020-2025
Growth RateCAGR of 8.49% from 2020-2034
Segmentation
    • By Product Type
      • Tequila
      • Mezcal
      • Others
    • By Distribution Channel
      • On-Trade
      • Off-Trade
  • By Geography
    • North America
      • United States
      • Canada
      • Mexico

Table of Contents

  1. 1. Introduction
    • 1.1. Research Scope
    • 1.2. Market Segmentation
    • 1.3. Research Methodology
    • 1.4. Definitions and Assumptions
  2. 2. Executive Summary
    • 2.1. Introduction
  3. 3. Market Dynamics
    • 3.1. Introduction
      • 3.2. Market Drivers
        • 3.2.1. Expansion of International Brands in Saudi Arabia to Fuel Market Growth
      • 3.3. Market Restrains
        • 3.3.1. Loss in Genetic Diversity and Threat from Climate Change Affecting the Productivity of Agave Plants to Restrain Market Growth
      • 3.4. Market Trends
        • 3.4.1. Rising Popularity of Veganism to Fuel Market Growth
  4. 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  5. 5. North America Agave Spirits Market Analysis, Insights and Forecast, 2020-2032
    • 5.1. Market Analysis, Insights and Forecast - by Product Type
      • 5.1.1. Tequila
      • 5.1.2. Mezcal
      • 5.1.3. Others
    • 5.2. Market Analysis, Insights and Forecast - by Distribution Channel
      • 5.2.1. On-Trade
      • 5.2.2. Off-Trade
    • 5.3. Market Analysis, Insights and Forecast - by Region
      • 5.3.1. North America
  6. 6. Competitive Analysis
    • 6.1. Market Share Analysis 2025
      • 6.2. Company Profiles
        • 6.2.1 Ilegal Mezcal (U.S.)
          • 6.2.1.1. Overview
          • 6.2.1.2. Products
          • 6.2.1.3. SWOT Analysis
          • 6.2.1.4. Recent Developments
          • 6.2.1.5. Financials (Based on Availability)
        • 6.2.2 El Silencio Holdings INC. (U.S.)
          • 6.2.2.1. Overview
          • 6.2.2.2. Products
          • 6.2.2.3. SWOT Analysis
          • 6.2.2.4. Recent Developments
          • 6.2.2.5. Financials (Based on Availability)
        • 6.2.3 William Grant & Sons (U.K.)
          • 6.2.3.1. Overview
          • 6.2.3.2. Products
          • 6.2.3.3. SWOT Analysis
          • 6.2.3.4. Recent Developments
          • 6.2.3.5. Financials (Based on Availability)
        • 6.2.4 Mezcal Vago (Mexico)
          • 6.2.4.1. Overview
          • 6.2.4.2. Products
          • 6.2.4.3. SWOT Analysis
          • 6.2.4.4. Recent Developments
          • 6.2.4.5. Financials (Based on Availability)
        • 6.2.5 Rey Campero (Mexico)
          • 6.2.5.1. Overview
          • 6.2.5.2. Products
          • 6.2.5.3. SWOT Analysis
          • 6.2.5.4. Recent Developments
          • 6.2.5.5. Financials (Based on Availability)
        • 6.2.6 Wahaka Mezcal (Mexico)
          • 6.2.6.1. Overview
          • 6.2.6.2. Products
          • 6.2.6.3. SWOT Analysis
          • 6.2.6.4. Recent Developments
          • 6.2.6.5. Financials (Based on Availability)
        • 6.2.7 Diageo Plc. (U.K.)
          • 6.2.7.1. Overview
          • 6.2.7.2. Products
          • 6.2.7.3. SWOT Analysis
          • 6.2.7.4. Recent Developments
          • 6.2.7.5. Financials (Based on Availability)
        • 6.2.8 Revel Spirits (U.S.)
          • 6.2.8.1. Overview
          • 6.2.8.2. Products
          • 6.2.8.3. SWOT Analysis
          • 6.2.8.4. Recent Developments
          • 6.2.8.5. Financials (Based on Availability)
        • 6.2.9 Casa Cortés (Mexico)
          • 6.2.9.1. Overview
          • 6.2.9.2. Products
          • 6.2.9.3. SWOT Analysis
          • 6.2.9.4. Recent Developments
          • 6.2.9.5. Financials (Based on Availability)
        • 6.2.10 Campari Group (Italy)
          • 6.2.10.1. Overview
          • 6.2.10.2. Products
          • 6.2.10.3. SWOT Analysis
          • 6.2.10.4. Recent Developments
          • 6.2.10.5. Financials (Based on Availability)

List of Figures

  1. Figure 1: North America Agave Spirits Market Revenue Breakdown (USD billion, %) by Product 2025 & 2033
  2. Figure 2: North America Agave Spirits Market Share (%) by Company 2025

List of Tables

  1. Table 1: North America Agave Spirits Market Revenue USD billion Forecast, by Product Type 2020 & 2033
  2. Table 2: North America Agave Spirits Market Volume Million Kg Forecast, by Product Type 2020 & 2033
  3. Table 3: North America Agave Spirits Market Revenue USD billion Forecast, by Distribution Channel 2020 & 2033
  4. Table 4: North America Agave Spirits Market Volume Million Kg Forecast, by Distribution Channel 2020 & 2033
  5. Table 5: North America Agave Spirits Market Revenue USD billion Forecast, by Region 2020 & 2033
  6. Table 6: North America Agave Spirits Market Volume Million Kg Forecast, by Region 2020 & 2033
  7. Table 7: North America Agave Spirits Market Revenue USD billion Forecast, by Product Type 2020 & 2033
  8. Table 8: North America Agave Spirits Market Volume Million Kg Forecast, by Product Type 2020 & 2033
  9. Table 9: North America Agave Spirits Market Revenue USD billion Forecast, by Distribution Channel 2020 & 2033
  10. Table 10: North America Agave Spirits Market Volume Million Kg Forecast, by Distribution Channel 2020 & 2033
  11. Table 11: North America Agave Spirits Market Revenue USD billion Forecast, by Country 2020 & 2033
  12. Table 12: North America Agave Spirits Market Volume Million Kg Forecast, by Country 2020 & 2033
  13. Table 13: United States North America Agave Spirits Market Revenue (USD billion) Forecast, by Application 2020 & 2033
  14. Table 14: United States North America Agave Spirits Market Volume (Million Kg) Forecast, by Application 2020 & 2033
  15. Table 15: Canada North America Agave Spirits Market Revenue (USD billion) Forecast, by Application 2020 & 2033
  16. Table 16: Canada North America Agave Spirits Market Volume (Million Kg) Forecast, by Application 2020 & 2033
  17. Table 17: Mexico North America Agave Spirits Market Revenue (USD billion) Forecast, by Application 2020 & 2033
  18. Table 18: Mexico North America Agave Spirits Market Volume (Million Kg) Forecast, by Application 2020 & 2033

Methodology

Step 1 - Identification of Relevant Samples Size from Population Database

Step Chart
Bar Chart
Method Chart

Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Approach Chart
Top-down and bottom-up approaches are used to validate the global market size and estimate the market size for manufactures, regional segments, product, and application.

Note*: In applicable scenarios

Step 3 - Data Sources

Primary Research

  • Web Analytics
  • Survey Reports
  • Research Institute
  • Latest Research Reports
  • Opinion Leaders

Secondary Research

  • Annual Reports
  • White Paper
  • Latest Press Release
  • Industry Association
  • Paid Database
  • Investor Presentations
Analyst Chart

Step 4 - Data Triangulation

Involves using different sources of information in order to increase the validity of a study

These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.

Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.

During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence

Additionally, after gathering mixed and scattered data from a wide range of sources, data is triangulated and correlated to come up with estimated figures which are further validated through primary mediums or industry experts, opinion leaders.

Frequently Asked Questions

1. What is the projected Compound Annual Growth Rate (CAGR) of the North America Agave Spirits Market ?

The projected CAGR is approximately 8.49%.

2. Which companies are prominent players in the North America Agave Spirits Market ?

Key companies in the market include Ilegal Mezcal (U.S.), El Silencio Holdings, INC. (U.S.), William Grant & Sons (U.K.), Mezcal Vago (Mexico), Rey Campero (Mexico), Wahaka Mezcal (Mexico), Diageo Plc. (U.K.), Revel Spirits (U.S.), Casa Cortés (Mexico), Campari Group (Italy).

3. What are the main segments of the North America Agave Spirits Market ?

The market segments include Product Type, Distribution Channel.

4. Can you provide details about the market size?

The market size is estimated to be USD 9.61 USD billion as of 2022.

5. What are some drivers contributing to market growth?

Expansion of International Brands in Saudi Arabia to Fuel Market Growth.

6. What are the notable trends driving market growth?

Rising Popularity of Veganism to Fuel Market Growth.

7. Are there any restraints impacting market growth?

Loss in Genetic Diversity and Threat from Climate Change Affecting the Productivity of Agave Plants to Restrain Market Growth.

8. Can you provide examples of recent developments in the market?

N/A

9. What pricing options are available for accessing the report?

Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3850, USD 4850, and USD 5850 respectively.

10. Is the market size provided in terms of value or volume?

The market size is provided in terms of value, measured in USD billion and volume, measured in Million Kg.

11. Are there any specific market keywords associated with the report?

Yes, the market keyword associated with the report is "North America Agave Spirits Market ," which aids in identifying and referencing the specific market segment covered.

12. How do I determine which pricing option suits my needs best?

The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.

13. Are there any additional resources or data provided in the North America Agave Spirits Market report?

While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.

14. How can I stay updated on further developments or reports in the North America Agave Spirits Market ?

To stay informed about further developments, trends, and reports in the North America Agave Spirits Market , consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.