French Fries Market Charting Growth Trajectories: Analysis and Forecasts 2025-2033

Key Insights

The French Fries Marketsize was valued at USD 16.60 USD Billion in 2023 and is projected to reach USD 24.31 USD Billion by 2032, exhibiting a CAGR of 5.6 % during the forecast period. French fries are thin, fried strips of potatoes, popular worldwide as a side dish or snack. They come in various types, including shoestring, crinkle-cut, curly, and steak fries, each differing in size and texture. Features of French fries include their crispy exterior and fluffy interior, achieved through double-frying at different temperatures. Seasonings like salt, spices, or herbs enhance their flavor, and they are often served with condiments such as ketchup, mayonnaise, or vinegar. French fries are versatile, accompanying meals like burgers, sandwiches, and fish, or topped with cheese, gravy, and other toppings to create dishes like poutine or loaded fries. They are a staple in fast food, casual dining, and home cooking.

French Fries Trends

• Increasing demand for convenience foods
• The growing popularity of French fries as a quick and easy side
• Expansion of the HORECA sector
• Increasing consumption of frozen French fries

Driving Forces: What's Propelling the French Fries Market

• Rising disposable income: Increasing disposable income has led to a greater demand for convenient food options such as French fries.
• Changing lifestyle: Changing lifestyles, especially in urban areas, have resulted in increased consumption of French fries as a quick and easy meal or snack.
• Expansion of fast-food chains: The rapid expansion of fast-food chains around the world has contributed to the growing demand for French fries.
• Innovation in flavors and coatings: Manufacturers are constantly introducing new flavors and coatings for French fries, which appeals to consumers.

Challenges and Restraints in French Fries Market

• Health concerns: French fries are often perceived as unhealthy due to their high fat and calorie content, which could hinder market growth.
• Competition from other snacks: French fries face competition from various other snacks, such as potato chips, popcorn, and pretzels, which could limit market growth.
• Rising potato prices: Fluctuating potato prices can impact the profitability of French fries manufacturers and constrain market growth.

Emerging Trends in French Fries

• Growing popularity of air fryers: The use of air fryers for cooking French fries has gained popularity due to their convenience and the ability to produce crispy fries with reduced fat content.
• Use of alternative ingredients: Manufacturers are experimenting with alternative ingredients, such as sweet potatoes and zucchini, to create healthier and more innovative French fry products.
• Introduction of sustainable packaging: As consumers become more environmentally conscious, there is a growing demand for sustainable packaging solutions in the French fries market.

Growth Catalysts in the French Fries Industry

• Government initiatives to promote healthy eating: Governments around the world are implementing initiatives to promote healthy eating, which could encourage manufacturers to develop healthier French fries options.
• Increasing adoption of e-commerce: The growing popularity of online grocery shopping is expected to boost the sales of frozen French fries.
• Expansion into emerging markets: The expansion of French frie manufacturers into emerging markets, such as Asia and Latin America, is expected to create new growth opportunities.

Market Segmentation: French Fries Analysis

Product:

• Fresh French Fries
• Frozen French Fries
• End-use:
• Food Service
• Retail

Leading Players in the French Fries Market

• McCain Foods Limited (Canada)
• J.R. Simplot Company (U.S.)
• Lamb Weston (U.S.)
• Farm Frites International B.V. (Netherlands)
• Aviko (Netherlands)
• Ore-Ida (U.S.)
• Cascadian Farm Organics (U.S.)
• Alexia Foods (U.S.)
• Checkers Rally’s (U.S.)
• Arby’s IP Holder (U.S.)

Significant Developments in the French Fries Sector

November 2022: Lamb Weston Co. launched a novel potato-based product in Belgium and the Netherlands in partnership with Sergio Herman: Atelier-Frites.

February 2022: Simplot Food Group and Kraft Heinz formed an exclusive agreement to produce Ore-Ida brand products in Boise, Idaho.

January 2022: Simplifine, a Kenyan food processing company, added an Individual Quick Freezing processing line to produce frozen French fries.

January 2021: Aviko launched a frozen potato range, including New Super Crunch Julienne Fries and New Bistro Garlic and Herb Wedges.

February 2019: McCain Foods expanded its French fries processing capacity in Washington, U.S., with a USD 300 million investment.

Comprehensive Coverage French Fries Market Report

• https://www.mordorintelligence.com/industry-reports/french-fries-market

Regional Insight

• North America: Dominates the French fries market due to high fast-food consumption and rising demand for convenience foods.
• Europe: Strong presence of established fast-food chains and increasing health-conscious consumers drive market growth.
• Asia-Pacific: Rapid urbanization, expanding fast-food industry, and growing disposable income contribute to market expansion.
• Latin America: Rising popularity of processed foods and growing middle-class population stimulate market growth.
• Middle East and Africa: Increasing Western influence, urbanization, and investments in fast-food infrastructure fuel market potential.

Consumer Side Analysis

• Consumption patterns
• Purchasing behavior
• Brand loyalty